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Each Quarter Counts

Quarter 1

(Apr 2014 – Jun 2014)

  • We launched operations in Bangladesh through a joint venture with the reputed Nitol Niloy Group to build our first overseas manufacturing plant.
  • We entered Turkey with popular Hero motorcycles and scooters.
  • We commenced production from our fourth manufacturing plant and Global Parts Centre (GPC) at Neemrana, Rajasthan.

Quarter 2

(Jul 2014 – Sept 2014)

  • Title sponsor of the Indian Super League – the first-of-its-kind franchise-based football league in India; it was known as 'Hero Indian Super League'.
  • Commenced construction of state-of- the-art manufacturing plant at Villa Rica, Cauca, Colombia.
  • Entered into a first-of-its-kind top-line global association with golf as the title sponsor of the World Challenge tournament called 'Hero World Challenge'; hosted by the Tiger Woods Foundation and Tavistock Group.

Quarter 3

(Oct 2014 – Dec 2014)

  • Strengthened leadership by inducting
    Dr. Markus Braunsperger as the Chief Technology Officer (CTO); Mr. Ashok Bhasin joins as the Head of Sales, Marketing & Customer Care and Mr. Sanjay Jorapur as Chief Human Resources Officer.
  • Launched Splendor Pro Classic and Passion Pro TR.
  • Signed Tiger Woods as the first global corporate partner to enhance global brand visibility.
  • Signed a three-year deal with the All India Football Federation (AIFF) to be the title sponsors for the Federation Cup and the
    I-League.

Quarter 4

(Jan 2015 – Mar 2015)

  • Signed Indian hockey captain Sardar Singh and Bollywood actor Alia Bhatt as new brand ambassadors.
  • Launched Splendor iSmart – which clocked a mileage of 102.50 kilometres per litre of petrol, thereby setting a new global benchmark in fuel efficiency.
  • Divested a small stake of Hero MotoCorp to fund new growth avenues available through the Government's 'Make in India' initiative.